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Roger Martin

Roger Martin

Premier’s Research Chair in Productivity and Competitiveness
Academic Director, Martin Prosperity Institute

Degrees: MBA, Harvard Business School (1981)
AB, Economics Major, Harvard College (1979)
Email: Send an email to Roger Martin


Roger Martin served as former Dean of the Rotman School from 1998 to 2013. Roger researches Integrative Thinking, Business Design and country competitiveness. He teaches an MBA elective and an open enrollment executive program on integrative thinking while lecturing around the world on a range of subjects related to his published work and ongoing research. In his current role, Roger is the Academic Director of the Martin Prosperity Institute with a research focus on democratic capitalism.

Playing to Win

Playing to Win

Coming Soon

If strategy is about creating a competitive advantage that allows a firm to win, then pinpointing your strategy to a few critically important choices will dramatically increase your chances of success. Yet, the authors of Playing to Win, A. G. Lafley, the former CEO of Procter & Gamble, and Roger Martin, Dean of the Rotman School of Management, say most firms shy away from these difficult strategic choices, settling instead for false approaches that can lead to irreversible blunders.

Pre-order Playing to Win today

Fixing the Game

Fixing the Game

Fixing the Game: Bubbles, Crashes, and What Capitalism Can Learn from the NFL(Harvard Business Review Press, 2011)

Using the NFL as his primary example, Martin illustrates that it is possible to take a much more thoughtful and effective approach to the intersection of the real and the expectations markets and to governance in general in the capital markets.

To purchase "Fixing the Game", click here.

The Opposable Mind

The Opposable Mind

The Opposable Mind: How Successful Leaders Win Through Integrative Thinking (Harvard Business Press, 2007)

In this primer on the problem-solving power of “integrative thinking,” Martin draws on more than 50 management success stories to demonstrate how the human brain’s ability “to hold two conflicting ideas in constructive tension” is an evolutionary leap through which decision-makers can synthesize “new and superior ideas.”

To purchase "The Opposable Mind", click here.




Diaminds: Decoding the Mental Habits of Successful Thinkers (Rotman/University of Toronto Press, 2009)

What constitutes successful thinking in business? What are some of the techniques used by top business minds in order to solve problems and create value? Co-authors Moldoveanu and Martin break new ground in addressing these questions, offering a new conception of successful intelligence.

To purchase "Diaminds", please click here.

The Design of Business

Design of Business

The Design of Business: Why Design Thinking is the Next Competitive Advantage (Harvard Business Press, 2009)

Most companies today have innovation envy. Why do many get disappointing results when they have made genuine efforts to be innovative? Roger Martin offers a compelling and provocative answer: to innovate and win, companies need design thinking.

To purchase "The Design of Business", click here. 


The Responsibility Virus

The Responsibility Virus

The Responsibility Virus: How Control Freaks, Shrinking Violets And the Rest of Us Can Harness the Power of True Partnership (Basic Books, 2002)

Are you a heroic leader or a passive follower? Chances are you act like one or the other, and it’s doing serious damage to your company, customers, and colleagues. Behind this harmful behavior is the fear that you’ll be held responsible for any failure. Martin calls this “The Responsibility Virus.”

To purchase "The Responsibility Virus", click here. 

The Future of the MBA

The Future of the MBA

The Future of the MBA: Designing the Thinker of the Future, with Mihnea Moldoveanu (Oxford University Press, 2008)

The MBA is probably the hottest ticket among the current university graduate degree offerings—with over 120,000 students enrolling annually in the United States alone.  The Future of the MBA provides a detailed and systematic review of the major debates on management education.

To purchase "The Future of the MBA", please click here.

Book Chapters

Best Practices in Corporate Social Responsibility, with Alison Kemper, in
QFinance: The Ultimate Resource
(Bloomsbury, 2009)

"Jurisdictional Advantage," with Maryann Feldman, in
Innovation Policy and the Economy, Volume 5
, National Bureau of Economic Research (MIT Press, 2005)

"What Canada Could be for Education in the 21st Century," in
Memos to the Prime Minister: What Canada Could be in the 21st Century
(John Wiley & Sons, Ltd., 2001)

"Breaking the Code of Change: Observations and Critique"
Breaking the Code of Change
(Harvard Business School Press, 2000)


Where are the Exports? The Canadian Health Care Mystery (November 2003)

Confidence Control and Compensation in the Modern Corporation, background paper prepared for The Ditchley Foundation Conference (September 2003)

The Problem with Corporate Governance, prepared for the International Academy of Management (March 2003)

Demand for Innovation, prepared for Industry Canada Innovation Consultation (August 2002)

Why do People and Organizations Produce the Opposite of What They Intend?, with M.A. Archer and L. Brill, prepared for The Walkerton Enquiry (2002)

Canadian Competitiveness: A Decade After the Crossroads
(With Michael Porter, May 2001)

Agency Theory and the Design of Efficient Governance Mechanisms with Mihnea Moldoveanu, prepared for the Joint Committee on Corporate Governance (2001)

Board Governance and the Responsibility Virus, prepared for the Joint Committee on Corporate Governance (2000)

Strategic Choice Structuring (1997)

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