Rotman School of Management

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Roger Martin and Jennifer Riel on "Creating Great Choices: A Leader's Guide to Integrative Thinking"

3:45-4:29pm check-in; 4:30pm sharp to 5:30pm conversation and Q&A

Event Details

Speaker Series

Creating Great Choices Book Cover
Date: Thursday November 02, 2017 | 04:30 PM - 05:30 PM
Speaker(s): Roger Martin, Institute Director – Martin Prosperity Institute and Premier of Ontario’s Research Chair in Productivity and Competitiveness, Rotman and Co-Author; and

Jennifer Riel, Adjunct Professor, Rotman and Co-Author
Topic: "Creating Great Choices: A Leader's Guide to Integrative Thinking" (Harvard Business School Press, Sept.19, 2017)
Venue: Desautels Hall (Second floor, South Building) | map
Rotman School of Management, U of Toronto,
105 St George Street
Location: Toronto
Cost: $41.99 plus HST per person (includes 1 signed hardcover copy of "Creating Great Choices" and 1 seat at the session)
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BOOK SYNOPSIS: Conventional wisdom--and business school curricula--teaches us that making trade-offs is inevitable when it comes to hard choices. But sometimes, accepting the obvious trade-off just isn't good enough: the choices in front of us don't get us what we need. In those cases, rather than choosing the least worst option, we can use the models in front of us to create a new and better answer. This is integrative thinking. First introduced by Roger Martin in his book The Opposable Mind, integrative thinking is an approach to problem solving that uses opposing ideas as the basis for innovation. Now, in Creating Great Choices, Martin and fellow Rotman expert Jennifer Riel vividly show how they have refined and enhanced the understanding and practice of integrative thinking through their work teaching the concept and its principles to business and non-profit executives, MBA students, even kids. Integrative thinking has been embraced by organizations such as Procter & Gamble, Deloitte, Verizon, and the Toronto District School Board--all seeking a replicable, thoughtful approach to creating a "third and better way" to make important choices in the face of unacceptable trade-offs.

The book includes new stories of successful integrative thinkers that will demystify the process of creative problem solving. It lays out the authors' practical four-step methodology, which can be applied in virtually any context:

  • Articulating opposing models
  • Examining the models
  • Generating possibilities
  • Assessing prototypes

Stimulating and practical, Creating Great Choices blends storytelling, theory, and hands-on advice to help any leader or manager facing a tough choice.

SESSION CO-HOST: Martin Prosperity Institute

QUESTIONS:, Daniel Ellul, (416) 978-6119

Cancellation Policy

Cancellations received in writing to 24 hours prior to the event will receive a refund less a $10 administration fee per person. If we do not receive written notice of your cancellation, you will be charged the full amount for this session. Substitutions are always welcome.

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