Stefanie Schram is the Director of Intervention Design at the Martin Prosperity Institute at the Rotman School of Management at the University of Toronto. She leads the design thinking initiative within the Institute and collaborates with industry partners to advance the discipline. She facilitates and coaches executives using the Playing to Win strategy framework and design thinking tools for Fortune 500 companies, start-ups and public institutions. Stefanie collaborated with Roger Martin and Jennifer Riel on the Playing to Win Toolkit for Harvard Business Publishing. Stefanie has spoken at TEDx and has written for Globe & Mail and Rotman Magazine. Earlier in her career, she worked in brand management for market-leading brands in the Retail and Consumer Packaged Goods industries. She holds an MBA from Rotman and is a registered corporate coach.