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Andrew  Ching Assistant Professor of Marketing   Degrees   Ph.D., M.A., University of Minnesota M.A., University of British Columbia B.Econ., Australian National University Email   Phone   416-946-0728 Personal Web Site   http://www.rotman.utoronto.ca/andrew.ching Curriculum Vitae   View Curriculum Vitae

Positions Held Academic Positions 2004-Present   Assistant Professor of Marketing, University of Toronto 2003-2004   Visiting Professor of Economics, University of Wisconsin, Madison 2002-2003   Visiting Professor of Economics, University of California, Los Angeles 2000-2003   Assistant Professor of Economics, The Ohio State University

Selected Articles and Papers "The Effects of Detailing on Prescribing Decisions under Quality Uncertainty," Andrew Ching, Masakazu Ishihara, Quantitative Marketing and Economics, conditonally accepted, 2009 "The Price Consideration Model of Brand Choice," Andrew Ching, Tülin Erdem, Michael Keane, Journal of Applied Econometrics, 24(3), 2009, 393-420 "A Dynamic Oligopoly Structural Model for the Prescription Drug Market After Patent Expiration," Andrew Ching, International Economic Review, forthcoming, 2009 "Bayesian Estimation of Dynamic Discrete Choice Models," Susumu Imai, Neelam Jain, Andrew Ching, Econometrica, 77(6), 2009, 1865-1899 "Consumer Learning and Heterogeneity: Dynamics of Demand for Prescription Drugs After Patent Expiration," Under 2nd round review at International Journal of Industrial Organization, 2009 "Challenges to Evidence-Based Prescribing in Clinical Practice," Muhammad Mamdani, Andrew Ching, Brian Golden, Magda Melo, Ulrich Menzefricke, The Annals of Pharmacotherapy, 42(5), 2008, 209-224 "Understanding Firm, Physician and Consumer Choice Behavior in the Health Care Industry," P. Manchanda, D. Wittink, A. Ching, P. Cleanthous, M. Ding, X.J. Dong, P. Leeflang, S. Misra, N. Mizik, S. Narayanan, T. Steenburgh, J.E. Wieringa, M. Wosinska, Y. Xie, Marketing Letters, 16(3-4), 2005, 293-308 "Recent Advances in Structural Econometric Modeling: Dynamic, Product Positioning, and Entry," J.-P. Dube, K. Sudhir, A. Ching, G. Crawford, M. Draganska, J. Fox, W. Hartmann, G. Hitsch, B. Viard, M. Villas-Boas, and N. Vilcassim, Marketing Letters, 16(3-4), 2005, 209-224

Professional Affiliations/Memberships Chinese Economic Assocation in North America The Econometric Society INFORMS Society of Marketing Science American Marketing Association

Honors/Awards 1993-1994 Tina Moris Fellowship, University of British Columbia 1994-1995 Graduate School Fellowship, University of Minnesota 1998-2000 Heller Fellowship, University of Minnesota 2001-2002 Seed Grant Award, The Ohio State University 2003 Young Economist Award, University of Wisconsin 2004-2005 Connaught Start-up Grants, University of Toronto 2006-2008 Connaught New Staff Matching Grant, University of Toronto 2007-2010 SSHRC Research Grant, University of Toronto 2009 AIC Institute of Corporate Citizenship Grant, University of Toronto

Research and Teaching Interests Quantitative Marketing, Industrial Organization, Applied Econometrics, Economics of Pharmaceutical Industry