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Economic Institutions of Strategy

Advances in Strategic Management · Volume 26 (2009)

Brian S. Silverman and Jackson A. Nickerson, Editors

 

 

Since the publication of Oliver Williamson’s Economic Institutions of Capitalism in 1985, new institutional economics approaches have increasingly been used to understand strategic challenges.  This volume brings together the disparate strands of new institutional economics-based strategy research in a single comprehensive source. 

 

The contributors to this volume focus on new institutional economics’ insights regarding diversification, alliances, franchising, geographic location, innovation, and other strategic choices.  Each contributor uses either a single influential article – with excerpts reprinted – or a survey of the literature to ask and answer three questions:  What is the current state of the art in new institutional economics’ contribution to fundamental strategic questions?  Where has this approach succeeded most, and what gaps remain?  And, most important, what are the most fruitful paths to future research at the intersection of new institutional economics and strategy?

 


Foreword

 

Oliver E. Williamson

 

Introduction

 

Jackson A. Nickerson and Brian S. Silverman

 

How to create and capture value?

 

Industry analysis

 

1. Industry, markets, and adaptation                          Peter KLEIN/ Lasse LIEN

 

2. Patents; appropriability                                          Rosemarie ZIEDONIS

 

·        Extract from Hall, B.H. and R.H. Ziedonis, 2001. “The Patent Paradox Revisited: An Empirical Study of Patenting in the US Semiconductor Industry, 1979-95,” Rand Journal of Economics, 32(1): 101-128.

 

Competitive advantage and performance

 

3. Contracts and performance                                                Kyle MAYER / L GIBBS

 

4. Alliances and performance                                     Joanne OXLEY

 

·        Extract from Oxley, J.E., 1997, “Appropriability Hazards and Governance in Strategic Alliances: A Transaction Cost Approach,” Journal of Law, Economics, and Organization, 13 (2): 387-409

 

5. Franchising and performance                                 Janet BERCOVITZ

 

6. Internal organizational choice and performance    Nicholas ARGYRES

 

Corporate strategy

 

7. Diversification                                                         Brian SILVERMAN

 

·        Extract from Silverman, B.S., 1999, “Technological Assets and the Direction of Corporate Diversification: Toward an Integration of the Resource-Based View and Transaction Cost Economics,” Management Science, 45(8): 1109-1124.

 

8. R&D portfolio/licensing                                          Bruno CASSIMAN / A GAMBARDELLA

 

9. Scale and scope                                                      Todd ZENGER

 

Location, national institutions, and strategy

 

10. FDI/Location                                                          M RAMOS / Myles SHAVER

 

11. Location and governance                                      Witold HENISZ

 

·        Extract from Henisz, W.J., 2000, “The Institutional Environment for Multinational Investment,” Journal of Law, Economics and Organization, 16(2): 334-364.

 

12. Non-market strategy                                             John DE FIGUEIREDO

 

13. Contracting with government                               Stephane SAUSSIER / E BROUSSEAU

 

How to adapt to and influence changing circumstances?

 

Dynamics

 

14. Strategic change and vacillation                          Jackson NICKERSON / Brian SILVERMAN

 

·        Extract from Nickerson, J.A. and T.R. Zenger, 2002, “Being Efficiently Fickle: A Dynamic Theory of Organization Choice,” Organization Science, 13(5): 547-566.

 

How to find new opportunities?

 

Development of new technology

 

15. Tech transfer                                                         Ajay AGRAWAL

 

·        Extract from Agrawal, A and R.M. Henderson, 2002, “Putting Patents in Context: Exploring Knowledge Transfer from MIT,” Management Science, 48(1): 44-60.  

 

16. Alliances as options                                              Jeffrey REUER

 

Development of new business opportunity/business model

 

17. Choosing the question                                          Nicolai FOSS / N STIEGLITZ

 

18. Problem solving                                                    Michael LEIBLEIN/ Jeffrey MACHER

 


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