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Heather Fraser

Heather Fraser

Heather Fraser

Adjunct Professor at the Rotman School of Management

Degrees:

BBA, Stephen M. Ross School of Business, University of Michigan, 1979

Bio

Heather Fraser is Adjunct Professor at Rotman.  She is co-founder of Rotman DesignWorks.  She is a leader in Business Design practices and design-inspired student programs. She consults on Business Design initiatives for corporations, public entities, and educational institutions internationally.  In 2012, Heather started up a new independent venture, Vuka Innovation, which is dedicated to building organizations’ capacity to innovate through Business Design. Heather is the author of Design Works: How to Tackle Your Toughest Innovation Challenges through Business Design.  Prior to joining Rotman, Fraser held leadership positions at Procter & Gamble, Ogilvy & Mather, and TAXI Advertising & Design.
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