Behavioural Economics in Action at Rotman (BEAR)
Research and insights for a complex world
BEAR conducts leading edge academic research in the field of behavioural economics to help organizations better understand how real people act and in turn, design better products, services, and programs for them.
BEAR acknowledges the land on which the University of Toronto operates. For thousands of years, it has been the traditional land of the Huron-Wendat, the Seneca, and most recently, the Mississaugas of the Credit River. Today, this meeting place is still home to many Indigenous people from across Turtle Island and we are grateful to have the opportunity to work on this land. BEAR also stand in solidarity with the ongoing protests against systemic racism and discrimination, and we will strive hard to reduce and eliminate all forms of discrimination.
Thank you to our partner
Behavioural Economics in Action at Rotman (BEAR) at the Rotman School of Management uses financial contributions of its partners to accelerate BEAR's research and events agenda. We would like to thank the following partner for their generous support of BEAR.