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Livestream: Vanessa K. Bohns on "You Have More Influence Than You Think: How We Underestimate Our Powers of Persuasion, and Why It Matters"

5:00pm sharp to 6:00pm EDT livestream

Event Details

Speaker Series

You Have More Influence cover
Date: Wednesday September 15, 2021 | 05:00 PM - 06:00 PM
Speaker(s): Vanessa K. Bohns, Social Psychologist and Professor of Organizational Behavior, Cornell University; Author

Host: Dilip Soman, Canada Research Chair in Behavioural Science and Economics, and Director - Behavioural Economics in Action Research Centre at Rotman [BEAR], Rotman School of Management, University of Toronto
Topic: "You Have More Influence Than You Think: How We Underestimate Our Powers of Persuasion, and Why It Matters" (WW Norton, September 7, 2021)
Venue:

On September 8, Rotman Events will email registrants the link to the page where you can watch the livestream.

Location: Online
Cost: $43.95 + HST per person (includes the link for the livestream and 1 hardcover copy of "You Have More Influence Than You Think")
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Book Mailing: Hardcover copies of You Have More Influence Than You Think will be shipped to paid registrants after the event.

Please note: The stated registration fee for this event only applies to customers residing in Canada and the U.S.A. If you are registering for this livestream from outside of these countries, please contact events@rotman.utoronto.ca regarding your registration as shipping fees vary depending on your location.

Book Synopsis: An original investigation of our hidden power to persuade, and how to wield it wisely.

If you’ve ever felt ineffective, invisible, or inarticulate, chances are you weren’t actually any of those things. Those feelings may instead have been the result of a lack of awareness we all seem to have for how our words, actions, and even our mere presence affect other people.

In You Have More Influence Than You Think social psychologist Vanessa K. Bohns draws from her original research to illustrate why we fail to recognize the influence we have, and how that lack of awareness can lead us to miss opportunities or accidentally misuse our power.

Weaving together compelling stories with cutting edge science, Bohns answers the questions we all want to know (but may be afraid to ask): How much did she take to heart what I said earlier? Do they know they can push back on my suggestions? Did he notice whether I was there today? Will they agree to help me if I ask?

Whether attending a meeting, sharing a post online, or mustering the nerve to ask for a favor, we often assume our actions, input, and requests will be overlooked or rejected. Bohns and her work demonstrate that people see us, listen to us, and agree to do things for us much more than we realize—for better, and worse.

You Have More Influence Than You Think offers science-based strategies for observing the effect we have on others, reconsidering our fear of rejection, and even, sometimes, pulling back to use our influence less. It is a call to stop searching for ways to gain influence you don’t have and to start recognizing the influence you don’t realize you already have.

About Our Speaker: Vanessa K. Bohns is a social psychologist and professor of organizational behavior at Cornell University and author of You Have More Influence Than You Think: How We Underestimate Our Power of Persuasion, and Why It Matters. She holds a PhD in psychology from Columbia University and an AB from Brown University. Her writing has appeared in the New York Times and Harvard Business Review, and her research has been featured by the Wall Street Journal, the New York Times, and NPR’s Hidden Brain.

Questions: events@rotman.utoronto.ca, Daniel Ellul, (416) 978-6119 

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