LUNCH AND LEARN SERIES
Session 1: Solving the Capital Paradox with Capital Design
Date: 21st Feb: noon-1pm
Description:
Facilitated by Jordan Ostapchuk - a strategic advisor to institutional investors, and the former head of infrastructure investment strategy for a $130B+ Canadian fund. Jordan is completing his PhD in Design from the Institute of Design, investigating the role of choice-making in institutional capital allocation.
The Capital Paradox: Institutional capital allocation has never been more difficult, nor more important to civic society. The capital is there, and the opportunities are there, but a challenge stands in between. Capital Design is a way for institutions to solve the paradox, and generate returns while doing good, by reorienting how we think about investment trends and opportunities.
Based on extensive experience and research with some of the world’s largest pension funds, this session explains how Designers can play a critical role in influencing significant investment decisions. There will be a case study on how Capital Design was applied inside a $130B+ Canadian fund to completely redesign a 5 year investment strategy on the future of infrastructure.
Session 2: Predictive Models for Service Delivery
Date: 20th March: noon-1pm
Description:
Facilitated byEverton Lewis, Partner- Impact Signal
Given the uncertainty and the possibility of many future scenarios, the challenge was to plan for a post-pandemic world. The team used various tools to communicate customer behaviour and needs, validate the discovered needs, and project possible ridership behaviour into future scenarios. In this presentation, we will share learnings on combining qualitative research with quantitative models to understand customers better. We will revisit that time in history to see what we can learn about scenario planning and quantitative modelling with our current understanding of the situation. We will also learn how tools like behavioural personas, segmentation analysis from purchase data, and natural language processing can be combined to inform business decisions.
DEEP DIVE SERIES
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Topic: Designing for EDI Innovation
Date: 28th February: 5-8pm
Co-Facilitated
by Emma Aiken-Klar, PhD, Academic Director of the Business Design Initiative
and Lisa MacVicar, ACC, CMP, WELL AP Faculty
Leading
teams through EDI Innovation not only requires a clear vision of what to
change, but also a deep understanding of the intercultural needs, beliefs and
behaviours of the people you’re designing for. This session uses human-centered
business design, which integrates inclusive design principles, as an innovation
approach to develop the skills to identify and inspire organization change
levers. Participants will gain knowledge in pursuing and ensuring that EDI
innovation is relevant and meaningful from both an organizational and customer
perspective. Drawing on tools from anthropology, strategic foresight, business
design and inclusive principles, we will work through a model of change that
will help you prepare your organization for a human-centered future.
Learning
Objectives ● Explore
the role of human-centered design in corporate innovation
● Learn how
to problem frame to identify assumptions and hypotheses
● Learn and
apply inclusive design principles
● Understand how to use change drivers to identify & inspire areas of
focus for innovation
● Understand how to use empathy and human insight to identify needs, pain-points,
motivations and beliefs of the people you’re designing for
Topic: Strategic Storytelling: Presenting Innovation to Decision-Makers Date: 27th March: 5-8pm Presented in association with Rotman Business Design Club & Rotman Marketing Association Club
Facilitated
by Josh Greenhut, Founder of Josh Greenhut & Associates and Strategic
Storyteller-in-Residence at Bridgeable
Successfully
presenting a new idea at work requires more than strong thinking, research,
design, and strategy. You’ll need to distill information into a crystallized
form that makes your idea more likely to be supported, invested in, and
adopted. This highly practical workshop examines the unique challenges of
sharing new ideas with decision-makers, whether it’s your manager, a potential
investor, a prospective partner, or the CEO. Armed with a practical toolkit and
hands-on opportunities to practice, you’ll gain a foundation in crafting
presentations that hold attention, sidestep pitfalls, and advance
decision-making. Learning
Objectives • Understand the unique challenges of
business presentations • Learn the universal structure of
compelling presentations, and how it can be adapted to business design • Develop strategies to build credibility and
make a compelling case for your idea • Practice storytelling skills and tools
that help move decision-making forward
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