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Roger Martin

Roger L. Martin

Roger L. Martin

Professor Emeritus of Strategic Management, former Dean (1998-2013)


MBA, Harvard Business School (1981)
AB, Economics Major, Harvard College (1979)



Personal Website:


In 2019, Roger was named the world’s #2 management thinker by Thinkers50, a biannual ranking of the most influential global business thinkers. For the fifth consecutive time Roger was named among the 50 most influential business thinkers in the world today.

Roger Martin served as the Institute Director of the Martin Prosperity Institute and the Michael Lee-Chin Family Institute for Corporate Citizenship at the Rotman School of Management and the Premier’s Chair in Productivity & Competitiveness. From 1998 to 2013, he served as Dean. In 2013, he was named global Dean of the Year by the leading business school website, Poets & Quants. 

He has published 11 books the most recent of which are Creating Great Choices written with Jennifer Riel (Harvard Business Review Press, 2017) Getting Beyond Better written with Sally Osberg (HBRP, 2015) and Playing to Win written with A.G. Lafley (HBRP, 2013), which won the award for Best Book of 2012-13 by the Thinkers50. He has written 25 Harvard Business Review articles.

Roger is a trusted strategy advisor to the CEOs of companies worldwide including Procter & Gamble, Lego and Verizon.

A Canadian from Wallenstein, Ontario, Roger received his AB from Harvard College, with a concentration in Economics, in 1979 and his MBA from the Harvard Business School in 1981.

Academic Positions

  • Present

    Academic Director, Martin Prosperity Institute

  • Present

    Academic Director, Michael Lee-Chin Family Institute for Corporate Citizenship

  • 1998-2013

    Dean, Rotman School of Management, University of Toronto

Non-Academic Positions

  • 1991-1998

    Member, Global Executive Committee Chairman, Monitor University

  • 1995-1996

    Co-CEO, Monitor Company Canada Limited

  • 1987-1991

    Managing Director, Monitor Company Canada Limited

Selected Publications - Papers

  • The Problem with Corporate Governance

    Roger L. Martin

    Prepared for the International Academy of Management


  • Confidence Control and Compensation in the Modern Corporation

    Roger L. Martin

    Background paper prepared for The Ditchley Foundation Conference


  • Where are the Exports? The Canadian Health Care Mystery

    Roger L. Martin


  • Why do People and Organizations Produce the Opposite of What They Intend?

    Roger L. Martin with M.A. Archer and L. Brill,

    prepared for The Walkerton Enquiry


  • Demand for Innovation

    Prepared for Industry Canada Innovation Consultation


  • Agency Theory and the Design of Efficient Governance Mechanisms ,

    Roger L. Martin with Mihnea Moldoveanu

    Prepared for the Joint Committee on Corporate Governance


  • Board Governance and the Responsibility Virus

    Roger L. Martin

    Prepared for the Joint Committee on Corporate Governance


  • Strategic Choice Structuring

    Roger L. Marting


Selected Publications - Books and Chapters

  • Creating Great Choices: A Leader's Guide to Integrative Thinking

    Roger L. Martin and Jennifer Riel

    Harvard Business Review Press


  • Getting Beyond Better: How Social Entrepreneurship Works

    Roger L. Martin and Sally Osberg

    Harvard Business Review Press


  • Playing to Win

    A. G. Lafley and Roger L. Martin

    Harvard Business Review Press


  • Fixing the Game: Bubbles, Crashes, and What Capitalism Can Learn from the NFL

    Roger L. Martin

    Harvard Business Review Press


  • Best Practices in Corporate Social Responsibility

    Roger L. Martin with Alison Kemper


    Issue:in QFinance: The Ultimate Resource


  • The Design of Business: Why Design Thinking is the Next Competitive Advantage

    Roger L. Martin

    Harvard Business Press


  • Diaminds: Decoding the Mental Habits of Successful Thinkers

    Roger L. Martin and Mihnea Moldoveanu

    Rotman/University of Toronto Press


  • The Future of the MBA: Designing the Thinker of the Future

    Roger L. Martin with Mihnea Moldoveanu

    Oxford University Press


  • The Opposable Mind: How Successful Leaders Win Through Integrative Thinking

    Roger L. Martin

    Harvard Business Review Press


  • Jurisdictional Advantage

    MIT Press

    Issue:Innovation Policy and the Economy, Volume 5, National Bureau of Economic Research


  • The Responsibility Virus: How Control Freaks, Shrinking Violets And the Rest of Us Can Harness the Power of True Partnership

    Roger L. Martin

    Basic Books


  • Canadian Competitiveness: A Decade After the Crossroads

    Roger L. Martin with Michael Porter


  • What Canada Could be for Education in the 21st Century

    Roger L. Martin

    John Wiley & Sons, Ltd.

    Issue:Memos to the Prime Minister: What Canada Could be in the 21st Century


  • Breaking the Code of Change: Observations and Critique

    Roger L. Martin

    Harvard Business Review Press

    Issue:Breaking the Code of Change


Research and Teaching Interests

Integrative Thinking, Design of Business, Strategy, Incentives & Governance, Democratic Capitalism, Social Innovation

Honors and Awards

  • 2018

    Doctor of Laws, Honoris Causa, Royal Military College of Canada

  • 2017

    #1 Top Management Thinker in the World, Thinkers50

  • 2016

    Member of the Order of Canada, Order of Canada

  • 2013

    #3 Top Management Thinker in the World, Thinkers50

  • 2013

    Dean of the Year, Poets & Quants'

  • 2013

    20 Most Influential Business Professors Alive Today, Top Business Degrees

  • 2010

    Foreign Policy Top 100 Global Thinkers, Foreign Policy Magazine

  • 2009

    The 25 Most Influential People in Business, Canadian Business Magazine

  • 2007

    B-school All Star,

  • 2005

    Innovation Guru,

  • 2004

    McLuhan International Festival of the Future, Commerce Visionary Award