Rotman School of Management

Main Content

Athena Program

November 5-6, 2014
The Athena Program will help you develop your leadership skills and self-awareness, which are critical to professional success.

2 days, 9 a.m. to 5 p.m.

Participant Benefits

  • Learn to better understand your personal goals and how they can be aligned within your organization
  • Acquire tools and techniques that will enable you manage to manage your career effectively
  • Gain insights on how to communicate in the context of gender and cultural differences
  • Learn more about being and effective team member while balancing ideas of self promotion
  • Understand how to influence when not in a position of authority

Organizational Benefits

  • Develop talent that understands the nuances of a multi-generational working environment
  • Improve team performance
  • Employees who better understand their goals will be ready to take on more responsibility and accountability

Day 1:

Self & Others in the Workplace

Emotionally Intelligent Leadership

This session introduces Emotional Intelligence as an essential skill for effective performance and career success. It explores what Emotional Intelligence is, provides evidence for how it is helping individuals, teams and organizations excel and presents a model for learning and development of the essential emotional intelligence competencies. A personal assessment will provide insight on personal competencies and areas for growth that will support the participants in achieving their career goals.

A follow-up one-on-one coaching session will allow you to go deeper on your personal EQ profile and allow you to develop a personal strategy for growth.

Effective Leadership

This session looks at the work leaders do with a new lens. While leadership is in part about bringing groups and individuals together to achieve more, the more complex task leaders face is in helping navigate stakeholders through times of change and uncertainty. This session introduces you to leadership as a thoughtful process. You will come away with a new way to think about your leadership style, and what you can do to become a more effective leader.

Day 2:

Personal Effectiveness

Personal Branding and Presence

Successful brands such as Starbucks, Apple and Nike all have something in common: they have a clear, well defined message. They are exclusive to their target market and are not for everyone.

In today's fast paced wireless environment you are bombarded with thousands of messages a day, in both your 'real' and 'virtual' world. The messages you deliver about yourself is in that mix of thousands. How do you stand out and capture the attention of your target market?

In this session you will learn the fundamental elements in building an authentic brand that speaks to who you are, represents your value and positions you as an expert.

Managing your Career

This session introduce the value of professional networking in your career. We will discuss examples of career choices successful women have made in their careers and allow you to draw parallels to your own. A panel discussion with successful women from various backgrounds and industries, and with individual ambitions, will provide further insight.


Please note: program schedule and module content are subject to change.

You should attend the Athena Program if you have 3 to 8+ years of work experience, or have recently made a career change. We look for applicants who aspire to career growth and positions of greater influence in their organizations.

Program Fee

$3,100 + HST 

Early registration discount of 10% ($2,790 + HST) for applications received by June 30, 2014.

Included in program fee*:

  • tuition
  • all program materials and supplies
  • completion certificate
  • class-day meals (breakfast, lunch and breaks)

Application Process

Before beginning the application process, please review the application policies. To apply, complete the online application form.

Each application is reviewed by Rotman’s admissions committee to ensure participants have the appropriate academic and work experience.

Participant Notification Process

Admission decisions will be made on a rolling basis. Once you submit your complete application, you can expect an admissions decision within 10 business.


The program fee is due 30 days after receipt of invoice or 30 days before the start of the program, whichever is first. Payments can be made online. Applicants will be redirected to a secure online payment website after completion of the application form.

Fee Reduction

Rotman Initiative for Women in Business graduates or Rotman MBA / EMBA alumni are eligible for a discount equivalent to 10% of the Program tuition. In addition, partner discounts are also offered for some programs. Where program applicants are eligible for more than one fee reduction, only the greater discount will be applied towards the tuition fee. Discounts are not redeemable for cash.


Please review the full version of our application policies for cancellation procedures and policy.


For participants interested in staying close to the school, accommodation at a special rate is available at the Park Hyatt. To find out more and to book your accommodation call Abhijeet Maskeri at Park Hyatt on 416.324.1562.

Application for Admission

Before completing this application form, please prepare your resume in Word or PDF format. You will be required to attach it to the applications form.

The official deadline for application is two weeks prior to the start of the program. Exceptions may be made on a case-by-case basis if the deadline has passed. Please contact us to determine program availability.

Apply Now

Alice Longhurst
Manager, Business Development
Tel: 416.978.5036
Fax: 416.978.5549


What participants are saying...

"The Rotman Athena Program was an absolute necessity for my career.  I am so happy that I was fortunate enough to participate in this program because it has provided a foundation of soft skills and tools that I can draw from for the rest of my life.  Even though it was only 2 days, I was able to bond and connect with many of the other program participants."
-- Christina R. Waters, Operations Support Specialist, EIT, AECL Chalk River Laboratories

"The Athena program served to further my commitment to strengthening my own personal brand and commitment to becoming an emerging leader within the not for profit sector. The skills, strategies and insight with regards to how to become an efficient, clear and skilled communicator were greatly beneficially. This program will enhance my career development by equipping me with strategies to strengthen my leadership and communication skills. All the program sessions were cross cutting from the professionals from a diverse array of fields."
-- Alyson Rowe, Community Manager, WarChild Canada

"The two-day Athena program provided me with an incredible learning experience one rarely is able to receive within such a limited timespan.. Each of the speakers were well-planned, relevant and brought with them a niche knowledge set conveyed through articulate, interesting and engaging sessions that have supplied me with a new set of ‘tools’ that will undoubtedly become key factors in my own personal success."
-- Angela Misasi, Procurement & Strategic Sourcing, BMO Financial Group



HRPA Recertification Seal

This program has been approved for 13.25 continuing professional development hours under section A of the continuing Professional Development log of the Human Resources Professionals Association (HRPATM)