Toronto – The newest education centre at the University of Toronto’s Rotman School of Management, the Business Design Initiative, is debuting its new vision and strategy with a virtual half day conference geared towards global business leaders.
This new conference, Business Design Xchange (BDX), features an all-star line up of business and design leaders who will examine how successful companies use design as a catalyst for corporate innovation. The theme of the inaugural Rotman BDX is Decoding Design for Innovation, and will offer interactive online conversations with industry leaders in the midst of organizational transformation.
Taking place online on Friday, November 20, attendees will hear from leaders including Scott D. Anthony, Senior Partner, Innosight; Pamela Hilborn, Senior Vice President Global Head of Design Scotiabank; Hyo Yeon, Partner, McKinsey Design; and Bruce Mau, Co-Founder and CEO, Massive Change Network and Chief Design Officer, Freeman. Registration includes access to the half-day conference and an one-year digital subscription to Rotman Management, the award winning magazine of the Rotman School.
Further details including the agenda and registration are online.
About the Business Design Initiative
The Rotman School of Management is the only place where design education lives in the heart of a business school and taught squarely inside its hallways. Over the past 15 years, we have been teaching, experimenting, and evolving our Business Design methodology into a leadership development curriculum. Headed by academic director Prof. Angèle Beausoleil, PhD, the Business Design Initiative at the Rotman School is a new education centre that brings together students, researchers, and industry to tackle real-world business challenges to advance innovation practice and learning.
About the Rotman School of Management
The Rotman School of Management is part of the University of Toronto, a global centre of research and teaching excellence at the heart of Canada’s commercial capital. Rotman is a catalyst for transformative learning, insights, and public engagement, bringing together diverse views and initiatives around a defining purpose: to create value for business and society. For more information, visit www.rotman.utoronto.ca.
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For more information:
Ken McGuffin
Manager, Media Relations
Rotman School of Management
University of Toronto
E-mail mcguffin@rotman.utoronto.ca