Livestream: Dilip Soman & Catherine Yeung on "The Behaviorally Informed Organization"
8:00 am – 9:00 am EST livestream
||Tuesday March 02, 2021 | 08:00 AM - 09:00 AM
||Dilip Soman, Canada Research Chair in Behavioural Science and Economics, and Director - Behavioural Economics in Action Research Centre at Rotman (BEAR), Rotman School of Management, University of Toronto; Author
Catherine Yeung, Associate professor, Marketing, The Chinese University of Hong Kong (CUHK) Business School; Author
||"The Behaviorally Informed Organization" (UTP Publishing, March 1, 2021)
The link to the livestream is included in the confirmation email you receive after you register.
||$35.95 + HST per person (includes the link to the livestream and 1 hardcover copy OR 1 e-book copy of "The Behaviourally Informed Organization" mailed/emailed after the event)